Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




It's been a while since we've made any major design changes around here. So, we thought a redesign was in order -- and we're happy to announce that we're about 95% finished implementing the new look. It's live and working right now, so we invite you to take a peek.

So many things have changed and/or been updated, not the least of which is the general look and feel of Pure Jeevan. (We did base the new design on much of the look and feel we established many years ago. But, the site has now been modernized -- adding a third column, leveraging more complex style sheets, and integrating more with social media sites like Facebook, and quite a few behind-the-scenes programming updates.)

Here's a video demonstrating a technique for making super-fast, vibrantly beautiful, tasty salads! If you frequently find yourself in a rush, but also want a healthy meal, definitely check out this mandoline technique. (Further commentary below, after the video...)

I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!

Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.

Jim here... A few months ago, I was in our local food co-op's juice bar. I'd ordered an apple juice and had cringed when I saw the barista chop up four Granny Smiths and nonchalantly toss the whole lot, seeds and all, into the juicer. That juice was for someone else. So, when my order came up, I politely requested that he cut the seeds out -- a request he reluctantly granted, although not without showing considerable annoyance. My thinking was: Hey, those seeds contain cyanide! Why would I want to consume that, even in small amounts

But then... Have you ever known anyone who died from eating apple seeds? ?I know I haven't. Also, after mentioning this to a few people I know, I found that a number of them regularly ingest apple seeds. And, well, they're still living. So, is there any truth to the rumors? And, should we be concerned at all about this?

Quick note: Jim here... So strikingly pervasive is the "winter blues of 2010" that I suspect many of my friends will think this is about them. But, it's just some thoughts, really -- not in response to anything or anyone in particular. (In fact, if anything, it's in response to something related to our dog, which we'll no doubt write about at some point.)

I sense that there is a useful blog post on the topic of "raw during tough times." However, after pondering the topic at length, I'm just not exactly sure what to say about it. I do know that quite a lot of people come to feel disappointed in themselves for straying from the healthiest path. It's a story I've read over and over on raw web sites and blogs, perhaps more frequently in the winter. It starts out the same: Someone goes raw, gets all fired up about it, and soon starts feeling youthful and vibrant again. The high lasts for a while, but then ... something happens. They slip back to cooked foods -- or worse, to junk foods. Sometimes the process repeats itself for years.

We'd like to welcome the RawFoodRightNow blog readers to our Pure Jeevan blog! We are a new blog (started earlier this month), so we are thrilled that you have already found us and have taken the time to come and meet us!

Our blog is focused on a holistic look at living life as a raw food vegan (we have a holisitc raw-focused newsletter, too). We write posts that cover the body, mind, spirit, and emotions--as well as just random talk straight from our hearts to the blog page.

We update at least five times per week because we have daily blog features (Makin' It Monday, where we share raw recipes we are making; Take the Time Tuesday, where we introduce people or businesses we think may interest you; Weird Wednesay, where Jim shares observations about strange things; Thankful Thursday, where we share what we are thankful for and ask you to share, as well; and Fun-Filled Friday, where we tell you what fun things we have planned for our weekend).

Jim here... Thought we'd share some hidden camera footage from the Pure Jeevan household. Didn't you know ? ... the Pure Jeevan household is under continual video surveillance!? We have an enormous bank of these cameras, all feeding live streams to our costly, off-site high-tek storage facilities, monitoring every room in the house -- all to capture moments of inspiration such as this one. Why carry pen and paper all the time when you can simply install hundreds of "inspiration-cams" and pay techies to maintain a gargantuan bank of petabyte hard drives ? So, in this clip, the actual origin of an idea is captured. (We totally weren't just acting, ok ) So, having scoured said bank of petabyte hard drives, we isolated the following clip --thought you'd enjoy it as a preview of what's ahead tomorrow.

It's been an interesting week for us here. We've looked at a handful of ways that people may either become obese, or sustain an obese body -- all largely for reasons outside of dietary intake. The three situations we looked at included maintaining weight as a defense mechanism (Tuesday), becoming obese through worrying about becoming obese (Wednesday), and obesity as basically a physical manifestation of a non-physical longing (Thursday).

Without a doubt, these are just three out of hundreds of possible non-physical contributors to poor health. The idea was merely to start a thread on these things, opening people's minds to possibilities that perhaps they'd never seriously considered.

Continuing on, today, with Wendi's San Francisco travelogue:

While on our walk, Pete pointed out that in the building on our right there are some amazing kale chips being produced. Kale chips ! I asked if he was referring to raw food kale chips and he nodded. Of course, I had to investigate and find out who was producing them and possibly meet the person. Well, what a treat we were in for!

One of the workers directed us to an office nearby where we met a lovely woman named Blessing. It turns out, Blessing is the producer of the kale chips we received from our Official Snack Sponsor during our tour, Natural Zing. Not only does Blessing produce some of the most popular kale chips in the raw community, her company is also the manufacturer of the famously delicious "Raweo" cookies (which you can find on Natural Zing's site)!

Continuing with our week of ways to keep a sharp mind, let's focus on the one widely accepted indicator for dementia or alzheimer's: heart disease. If one wants to dramatically reduce the chances of brain degredation, the first step to take is keeping the heart healthy.

The key advice most health specialists agree on when it comes to a healthy heart is the reduction (ideally eliminatain) of unhealthy fats in the diet. The unhealthy fats are usually seen as solid fats, like butter, margerine, and shortening. However, it's important to not overlook the fats that are also found in meats. By substituting unhealthy fats with something healthier for your heart (like extra virgin, cold-pressed olive oil), as well as transitioning to leaner meats if you are a meat eater, you will be taking some important steps in keeping your heart healthy, as well as your mind.

To continue with our Summertime Raw series, we took a trip to Pittsburgh's Frick Park to enjoy the beautiful day. Before leaving, we packed another meal to show you how easy it can be to eat a raw food diet while away from home.Frick Park was wildly popular among dogs; we saw canines of all shapes and sizes -- all playful, yet calm in comparison to our lovely Julia, a rescued blue Doberman. Joogie enjoyed the outing very much because she was able to snack on cucumbers (a favorite treat), chase after a few joggers (we're teaching her that this isn't proper doggy behavior), knock the cooler out of Jim's hands when we were leaving (which broke a few of our best glass dishes), and lick the faces of a few new furry friends. We've been to many parks, but we have a feeling this is now Julia's favorite. ?

In yesterday's blog and video post, we showed you how easy it is to simply grab fresh fruits and veggies and head out the door for an outing. In that show, no refrigeration or preparation was necessary. However, we also know that many of you are new to raw foods, and perhaps eating simple chopped produce isn't so appealing for you compared to traditional foods you'd normally eat while in a park. So, today's goal is to demonstrate how simple it can be, making it easy for you to stick to a raw food lifestyle and not feel tempted by the cooked foods that may be around while you're out enjoying the summer with friends and family. So, today's video is about stepping it up to the next level.