Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here... I'd like to mainly talk about organics today, but thought I'd wrap that subject into a longer, rather quirky piece on ranking produce on some sort of a scale that would indicate how awesome (or awful) it is. See what you think...

Have you ever thought of arranging produce into a sort of "heirarchy of quality"? Well, I'm not going to attempt to do that here, but I would like to discuss the concept for a moment in order to at least explain what I'm getting at. While I've not yet attempted to do this exercise, I nonetheless occasionally envision a large chart or something that conveys my feelings about how I personally rank the quality of fruits and vegetables I put into my body. This all probably sounds vague, so let me share some examples.

The Lovely Rhio
Within just a few days of posting our year-end summaries and plans for the future, we were contacted by a few different individuals who asked to interview us. How exciting, right ! We've been diligently working on helping others learn about raw foods, while also helping our raw food community grow in different ways. It's wonderful to be recognized for all that we've done in the past and are currently working on!
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Our first interview was thrilling. We were contacted by Rhio, who was overjoyed to have found out about the All Raw Directory that we created for the raw and living foods community. She and her partner, Leigh, were down-to-Earth and easy to talk with. Jim and I both liked them very much. If you've never heard about Rhio (that's hard to believe), she's the author of "Hooked on Raw" and the host of an online radio show called "Hooked on Raw with Rhio," which airs on NY Talk Radio (formerly known as Tribeca Radio).Rhio's radio show is about healthy living, primarily through a raw/living foods diet and lifestyle.
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During the interview we talked about the All Raw Directory, our successes with the raw and living foods diet, our projects for the upcoming year, and so much more. The interview is currently available this week on the NY Talk Radio site, during the following hours: Monday, 4 & 8 pm; Tuesday, 9 am; Wednesday, 3 & 8 pm; and Friday, 4 & 8 pm. After this week, the interview will be available as a podcast on a special podcasts page. If you have some time, we'd love for you to check out the interview and let us know what you think. It was our first professional interview, so we'd love to hear your opinions on it! Please also visit Rhio's site if you've never been there before.She is a lovely woman and has a wealth of information available for you on her site.

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

On January 21, 2009, Paulina wrote:

Can't wait to hear your interview on iTunes!

Jim here... We're at an interesting juncture here at Pure Jeevan. For the moment, we're still living a little more "in the box" than we plan to in the near future. One example of this is my personal excitement about Fridays. Oh, I suppose Fridays will always seem special to me somehow. But after years of the corporate routine, Friday remains the most welcome weekday.

Friday signifies the end of the five-day stretch during which most people do whatever they happen to do to pay the bills, to keep (raw!) food on the table, and a roof over their heads. While I know of and admire many people for whom the work week is generally meaningful and rewarding, I suspect that the majority of people go through it simply for the money. Sure, many "like" their job (or, perhaps more aptly, "don't hate it"), but I have met too few who absolutely love their jobs. (Come to think of it, I've met quite a number who actually do hate their work!)

Jim here... Wow, what a great week it's been here at Pure Jeevan, focusing on diabetes for five straight days!? To cap it off, I have some fun news to share:? Tomorrow is Wendi's birthday!? And, guess what ? When I asked her what she wanted to do to celebrate this year, she said she'd like to devote her special day to spreading the word about the Movement ot Reverse Diabetes Naturally. So, we made some calls and sent out some press releases.

A few venues were enthusiastically receptive, so we're hitting the streets tomorrow -- celebrating Wendi's birthday by handing out diabetes awareness literature! Here's the press release I sent to the media, which tells where we'll be. If you're from Pittsburgh, we hope you'll stop by to say hello and/or ask questions about natural diabetes reversal and of course raw foods!

= = = = = = = = = =

This experiment isn't looking so great, right now. I'm gaining weight.

I've cut fat out of my diet until my evening meal. Here's what I've eaten over the past few days:

Wow, what a strange episode we have for you tonight! As you'll see, it was a really bizarre day here at Pure Jeevan. Wendi's out of town with her friends Rawbin and Jeff (owner of NaturalZing) helping NaturalZing with their booth at the Green Festival in Washington, DC. Too bad she's away; she missed opening the mail today and seeing a highly unusual letter from the Department of Homeland Security! The topic? Well, it turns out Pure Jeevan is under governmental surveillance -- and our chief surveillor, one "Larry Ferguson," actually decided to introduce himself and make some comments about our Bananas episode (which we hadn't even released yet!). Sounds highly unusual, I know. But, he was actually doing us a favor. Take a look (vid shows me reading part of his letter, then the banana episode proper):

As you heard, Larry writes: "I believe your viewers deserve to know, for example, that bananas have roughly 100 calories each, are high in Vitamin C, and fiber. You might also want to mention that they contain considerable levels of B6, which is good for metabolic functions as well as nervous and immune systems. B6 also helps you produce antibodies to fight diseases and plays a strong role in brain function and even maintaining hormonal balance. Your body can't store B6, btw, so you need to get it every day. Of course, most people will know already about the great potassium levels in bananas. Potassium is great for controlling blood pressure and certainly reduces risks of heart problems. Bananas also contain manganese, which your viewers probably already know about after your persimmons video."

In some wonderfully literary sense, there must be some kind of unique metaphor that could be constructed around the process by which cabbage turns to kimchi. Personal growth is not always easy, as any success technologist will surely tell you; ?there's a lot of doubt and oozing and off-gassing involved -- and yet, the final product is surprisingly pleasing to the palate.

Yes, it's time for us to update you on our first-ever kimchi experiment. If you want the short version:? I believe we have been successful! For those of you with a few more minutes, I'll share some of the lurid details. Highlights of our experiment included:

I suppose that, when you buy more produce than the average consumer, you come to observe a thing or two about that produce. We can't say for sure that our assertion is 100% true, but it sure does seem true to us. You see, we've noticed that produce we purchase at farmers' markets tends to keep longer than store-bought. Give it a try yourself, and see if your produce stays fresher longer!

Of course, there are many other benefits to shopping at farmers' markets. Aside from the produce being able to stay fresh longer, you're getting it in a much fresher state than store-bought. So, the things you eat first will be "extra" fresh tasting.

The Environmental Working Group publishes something really useful called the Shoppers Guide to Pesticides. In it, they offer two handy lists: (1) The Dirty Dozen -- conventionally grown produce items that contain the most residual pesticides, and (2) The Clean 15 -- conventionally grown produce items that contain the least residual pesticides.

While we believe that organic is always best, there nonetheless are times when most of us (for whatever reason) consider purchasing or consuming conventionally grown (meaning "sprayed with pesticides") produce.

Back when we ate cooked foods (especially way back when our menu was not exclusively vegan), parmesan cheese seemed to be a staple of our existence (especially for Jim). We'd sprinkle it liberally on pasta dishes, salads, soups, and more.

As is typical for many raw foodies, you often realize after going raw that it was not always necessarily the food itself that you craved (no matter what it was); often it was simply the texture, the spices, the various flavors and tastes, etc. And that realization leads raw chefs to wonder whether the same experience can be recreated using only raw ingredients.

Since our child was exposed to a large variety of vegetables and fruits at a young age, she has always enjoyed consuming them in myriad ways. When children's exposure to fruits and veggies has been limited, however, they don't always like consuming things that are so different from what they've grown accustomed to eating (and this many times carries into adulthood).

It's vital that children be exposed to a variety of foods, as often as possible, while growing up. For the vast majority of children, however, that has not been the case. Packaged, processed, and fast foods are a standard part of our society; we don't think twice about serving such foods to our children. Everyone is doing it, it's affordable and convenient, and they like it!