Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Jim here again... What do you think of that montage of vintage cigarette advertisements ! Knowing what we now know about cigarettes, it's tough to believe that such ads could have existed only 50 years ago, but the campaigns were real. Did doctors actually see no harm in cigarettes? Were there no pulmonary specialists back then who thought that habitually inhaling smoke might not be such a healthy idea Who knows... ?As I like to believe when it comes to doctors, even though they're quite oblivious to the harmful effects that chemicals have on our bodies, they do seem to mean well (in their own deluded ways). So, I don't hold it against them so much as I now hold it against individuals to think for themselves and challenge healthcare practitioners.

In any case, whether or not there is an advertising campaign attached to a new consumer product, it stands to reason that when a product is introduced into the marketplace, manufacturers should have a responsibility to ensure that the product is safe, and consumers should likewise have a reasonable expectation that the product is safe. Only, it doesn't always work that way, does it?

"An ounce of action is worth a ton of theory." ~ Friedrich Engels

When people talk about goals and planning, two distinct camps tend to emerge, in my experience:? (1) the "aim then fire" types, and (2) the "fire then aim" types.? I've used those specific terms for a reason, and will return to them in a bit. But, let's look at the two types, and relate them to the way in which one might approach raw foods.

Jim here... Thought I'd post a pic from Wendi's birthday last Friday. Shown above is the "birthday cake" -- more of a birthday treat, really. If it looks decent to you, here's the recipe:

The "cake" part:

Jim here... I thought it might be interesting to spend the rest of this week looking at some quotations we've come across that discuss obesity entirely outside of the context of diet. ?While these quotes focus on obesity, it's likely (in my opinion) that the authors' intentions pertain to almost any health challenge (obesity or otherwise).

Today, we're going to quote a well-known author, Marion Woodman. Tomorrow, we'll hear from Rhonda Byrne, Thursday Dr. Gabriel Cousens, and Friday I'll recap with something I posted on Facebook a while back from Tony Robbins.It should be an interesting week -- and, by the way, I'll tie all of this back into raw foods on Friday, and discuss then why the raw food diet makes a lot of sense for healing obesity and other health challenges even if, as these authors imply, one's diet may not be the sole or ultimate cause of one's health challenges.

This recipe is an adaptation of one from "Rawvolution", by Matt Amsden. As of this point in time, "Rawvolution" is my favorite recipe book. Most of the recipes are high in sodium and fat, but very satisfying for those who are used to eating cooked foods.

Egg-less Egg Salad

For this Take the Time Tuesday, I'm going to do something different. I'd like to share with you some of my friends and family, people I'd be pleased for you to meet in person some day. They are all beautiful people, filled with love.

Take the time to meet...

Some of Pure Jeevan's Friends and Family!?



The birthday girl, Rhia, asleep on her beautiful Nani?

"My biggest problems are starches... I grew up with them so they are emotional comfort foods."

Well, it's great that you already understand that your desire for starches is mostly coming from an emotional connection with those foods. You're already much more aware of your body and its cravings than many others who are trying to lose weight.

If you have a strong connection with starches, then go ahead and eat them in the beginning of your journey to better health. Simply start by adding more and more fresh, raw, water-rich fruits and vegetables. The more you consume healthy fruits and vegetables, the more your body will begin to crave them (no kidding!! You will actually one day crave a salad as much as you're craving starches right now!).

"Only somebody who really takes the time to understand [Pure Jeevan's Salsa's*] potential can then coax it into its fullest expression. Then, I mean, oh its flavors, they're just the most haunting and brilliant and thrilling and subtle and ... ancient on the planet." ~ Miles Raymond in "Sideways" (2004) (*slightly modified).

Jim here... Over the weekend, I'd made a string of videos for Pure Jeevan using my handy-dandy new phone. To my great surprise, when I went to post them to YouTube, they all came out sideways! So, I'm sorry, friends... you'll have to endure (if you so choose) a somewhat disorienting video, below. But, hey, at least it reminded me of that wondrous quote from the movie Sideways! I imagine Paul Giamatti describing one of my own recent creations this way -- a sort-of half-raw, yet still very healthy delight that I like to make sometimes.

My reason for featuring a less than 100% raw recipe is two-fold. First, I'd been discussing transitioning to raw (see yesterday's post). And, adding more raw into your non-raw diet is a great way to transition. I believe that raw sauces are an excellent way to achieve this, as I'll explain in the video. Second, if you do prefer a 100% raw dish, then you can simply replace the beans with something else -- perhaps sprouted beans, or maybe your own invention from the dehydrator.

The Environmental Working Group publishes something really useful called the Shoppers Guide to Pesticides. In it, they offer two handy lists: (1) The Dirty Dozen -- conventionally grown produce items that contain the most residual pesticides, and (2) The Clean 15 -- conventionally grown produce items that contain the least residual pesticides.

While we believe that organic is always best, there nonetheless are times when most of us (for whatever reason) consider purchasing or consuming conventionally grown (meaning "sprayed with pesticides") produce.

Wow, is it Friday already !? Time flies when you're powered by 100% raw organic goodness! Today, we wanted to share an audio interview with you. Last night, Alex Ortner from the Movement to Reverse Diabetes Naturally interviewed us about our recent work helping them spread their message. We were honored to hear him introduce us as "two people that hold a special place in my heart right now, and I'll tell you why that is: They are probably the two most active people that we've had in the movement to reverse diabetes naturally."

Well, Alex, it was our pleasure! We met scores of new people during our work for RDN, generated major awareness about the movement, and spread the word about the raw food lifestyle as well. To listen to or download the interview, just visit their site, here. Topics covered include:

All this week we're continuing to feature a variety of answers to the question "Are Raw Foodists Crazy" from various friends of Pure Jeevan. If you're just now tuning in, please read the back story and introduction to this, as posted on Monday.But, for now, let's continue with posting more of the excellent responses sent in! Enjoy!! :-)