Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




The mono meals ended and I did create that beet pasta with alfredo sauce that I was dreaming about. So, here's the recipe:

BEET PASTA

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

April 12, 2008

Today we are doing some Spring cleaning and getting rid of stuff that has been collecting that we don t really need or use. I just finished the bananas (eight of them) and later I ll start eating the oranges that we have. I have plenty of oranges to get me through the day and into tomorrow until we go shopping. I m hopeful that there will be cantaloupes at the food co-op tomorrow. It would be fun to have a cantaloupe day!

How many days do I have left? I guess three? Overall, it hasn t really been all that difficult.

Isn't it amazing how many different, stunningly delicious salad dressings there are in the world ! It's mind-boggling! There could easily be an entire blog devoted to nothing but raw salad dressings -- and I bet, in the right hands, such a blog could go on 5 days / week for literally years before truly exhausting the subject.

The world simply abounds with good recipe ideas -- and "abundance" is really the mentality you need to embrace when you're doing anything in the culinary world, raw or otherwise. The other side of the spectrum is the "scarcity" perspective, which is when you think, "Oh, I'd love to write a cookboook or create a recipe, but there are already millions of them out there and all of the great culinary creations have been done already."

As raw foods enthusiasts for many years, Wendi and I have had the pleasure of patronizing raw food restaurants literally from coast to coast. Between us, we've been blessed to have sampled a more diverse spread of raw gourmet foods than have most people. (We hope that many others get to do this as well!)

From time to time in anyone's raw journey, it seems inevitable that thoughts crop up about opening a raw restaurant. For some, it's likely no more than a passing fantasy; for others, it may well become a firm business goal. We believe this is a fine and noble goal -- one that we'd like to see more people accomplish!

There is a certain irony that takes place when you launch a raw foods web site because, no matter how much you love and believe in what you do, no matter how solid the proof may be that the information you're providing is true and accurate, no matter how clearly it can be demonstrated by analyses of blood tests or tons of "before and after" photos that this lifestyle heals the human body, you're still pretty much bound by legal best practices to include a full disclaimer on your site. And, as much as you just write it once and kind of forget about it, it's always there. For practical reasons, of course we understand all of that. But beyond all of that, there's an implied message that "only a medical doctor" really knows what's best for you.

Well, in fact, we DO recommend working with a competent health professional. But what we do not endorse here is simply accepting whatever that professional has to say without question. So, the operative word would be "competent" in that recommendation.

Jim here... This post is for anyone who has turned to raw foods in an attempt to become healthy -- to lose weight, lower cholesterol, to lower blood pressure, to beat diabetes, or perhaps to overcome something even more serious. Let me ask you something (rhetorically): Have you ever, in your journey toward optimal health, looked at someone else -- someone else who eats "worse" than you do, yet who appears outwardly more healthy -- and thought, "Why is it so hard for ME and yet so effortless for that person "

Have questions run through your mind such as: ?How can that other person eat all of the wrong things, and yet look healthy? ?Why is it that I eat better than most people, and yet I'm the one facing a health problem Why is it that some people go raw and their issues clear up so quickly, and yet here I am still not feeling and looking 100% healthy? Why is it that physical health is not always bestowed on those who really deserve it?

To keep all of you inspired while we are away, we've asked some

remarkable individuals to share their raw food stories with you. Enjoy!

I love this video, in which Wendi interviews our new Portland-based realtor, Bill Futrell. It's a nice interview, but I love the way Wendi's enthusiasm for raw foods rubbed off on Bill almost immediately. There's even a moment in here in which Bill starts talking about Natural Zing. We thought for sure everyone would think we put him up to that, but he did it absolutely spontaneously! So, thanks Bill for helping to support our Snack Sponsor. Anyway, here's what he had to say about Portland, about where we'll fit in, and about his first exposure to raw foods:

One thing I can tell you for sure: Portland is WAY more expensive than Pittsburgh. A year ago, I invested a ton of time reading about low-cost cob houses, straw-bale construction, Earth-ship homes, homes fashioned from "obtanium," thatch roofs, off-the-grid systems, igloos, you name it -- anything DIY-oriented. (Okay, well not igloos; that was a joke. Even though igloos are probably pretty neat-o.) I'm sure we'll get to many of those types of projects one day still. But for now, as you can see, we're going to put down roots in a really great city out West. We're doing it with intention, though, and in harmony with our mission to help ourselves and others obtain the highest levels of health and happiness.

Today we wanted to do something fun and a bit unusual. We raw foodies are a creative bunch, so we? thought, "Why not profile a handful of raw musicians !" Sounded like an interesting project, as we've all heard of at least a few raw foodist musicians out there. So, here are a dozen raw musicians to get you started -- that's right, FOURTEEN wonderful raw musicians!? (Since when does a dozen equal fourteen? Well, we figure that cooked foodies have their "baker's dozen," which everyone knows is thirteen.We figure: Why be outdone by the cooked food world, eh? So, we're redefining things a bit!)

Anyway, some of these bands/musicians are internationally famous; others are names you may not have heard before. We asked some of our friends to suggest raw musicians for today's post and we were surprised with the number of musicians mentioned! All those listed below are reportedly raw (or, in the case of whole bands, at least one or more of the members are raw foodists).Please note that this is by no means a complete list.

I'm makin' nothing today, or for the next eight days! Think of all the time I'm saving myself by consuming only mono meals for nine days. What will I end up doing with that extra time? So far, today, I've spent a long time outside soaking up the sun's beautiful rays that I've missed far too much this Winter. I have no idea what the rest of this mono journey is going to be like, but I'm up for the adventure!

I've started a little journal on my desktop to track my nine days of mono meals, so I'll share what I've written from time-to-time. Here's what I have, so far...