Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




To help keep all of you inspired, we ve asked some

remarkable individuals to share their raw food stories with you. Enjoy!

For today's installment of Makin' It Monday, we wanted to share something that we've been making a lot of lately. It's so simple, yet so delicious and refreshing. Here's the recipe:

  • 2 cucumbers
  • 3 large stalks of celery
  • 1 handful of cilantro

That's all!? You might finish with a pinch of your favorite salt (optional).? Also, since the cucumber is an extremely water-heavy veggie, I would advise you to run it through the juicer several times. Here's what I do:

There's SO much to celebrate lately! Check it out:

Our dear friend Robin (aka Rawbin) celebrates her birthday today. We created a fun video for Rawbin, who has the ability to make anyone laugh! Rawbin blogs here and you can read her "My Raw Story" installment here.She's also the east coast Raw Spirit Festival representative. (RSF east happens August 29-30, 2009 in Maryland. More info here.)

Two years ago, we were putting the final touches on launching the Pure Jeevan web site and blog. (While the blog archives show material dating back to 2006, the material from '06 and '07 is all pulled from Wendi's "Going Raw" journal, which was kept on another site. We pulled it into this site when we launched it to give those starting out on raw an inside look at one person's experiences in transitioning to a raw food diet.)

THE TOUR IS COMPLETED! For pictures, videos, and commentary about their adventures, check out the Trip Dashboard!!

For those of you who've been following our plans for a few years, you know we've been preparing for a cross-country tour for a long time. The plans have expanded, contracted, changed dramatically, but the core of the idea has always been there: we plan on relocating to a new city and we need to find the right place for Pure Jeevan to settle. In order to do that, a big cross-country tour is in order. So, the exciting news is that we're leaving in a couple of weeks to check out some of the cities/towns we're thinking might be a perfect fit for Pure Jeevan! The sad news is that all of us can't make the trip. Jim will be holding down the fort here in Pittsburgh (i.e. the house still hasn't sold and he still needs to keep his corporate job so we can pay the mortgage).

And here's the conclusion of Wendi's San Francisco travelogue:

That evening we met up with Carolyn, a long-time friend since college, who was our lovely host for a few days. Carolyn has a gift with cats, which was a real treat for KDcat to see. Do you know how you can teach dogs to sit and give kisses? Well, Carolyn has taught one of her rescued cats to do the same thing! He *really* sits and *really* gives kisses on command! WOW!

Carolyn showed us all around the San Franciso and Berkeley areas, bringing KDcat to a thrift shop (she's been having fun popping into random thrift shops to see what she can find) and a fun shop called Ancient Ways, stopping by some Indian shops so I could pick up some more bindis and some ground coriander for a dish I made while visiting, checking out the Berkeley campus area, and taking us shopping for organic foods.

In a previous Take the Time Tuesday entry, we introduced you to three fantastic raw food snack companies who have offered to donate samples of their products for our upcoming retreat. If you haven't heard about the 3-Day Raw Food Spiritual Retreat, yet, there is still some space for you to join us from May 23-25, 2008! We ve set this retreat up so that it s as affordable as possible. There s a significant savings if you sign up early, too, so be sure to check it out!

Each individual attending the retreat will receive a gift basket filled with delicious raw food treats from some truly fantastic companies. Keep an eye on the retreat page to see other companies that will be sharing delicious raw food snacks with those attending the retreat! Today, we'd like you to...

We at Pure Jeevan are making MAJOR life changes!

Did you think our lives solely revolved around raw foods---that once we went raw, there were no more major life changes to be experienced? Well, maybe it's true that our lives do, in a way, revolve around raw foods---they give us the health and vitality necessary for living a truly vibrant life! However, we are each (Jim, KDcat, and Wendi) unique and interested in many different things. Somehow, we pull all of our differences together and stand united as a loving family. It will be together, as a family, that we embark on an amazing MAJOR life change.

A few of you may already know what I'm talking about, but the rest of you are about to find out all about it, too! You may have noticed that we've temporarily discontinued many of our raw food services---for those of you who have written to ask for help, I am still responding to your emails. If I can't help you at this time, I'll do everything I can to assist you in finding the help you need. This was a necessary part of preparing for the change that is about to take place. In addition to cutting back on our services, we may not always be consistent here with our blog postings, and our email responses may not be very timely (as some of you may have already noticed). We will answer your emails, however, so please don't stop sending them to us. Hearing from all of you makes my heart fill with love and happiness!

This is Part II of a two-parter on raw food restaurants. Yesterday, we listed a half-dozen challenges that one might face when opening a raw restaurant. Today, we're focusing in on the more enjoyable side -- the potential advantages that opening raw restaurants offer over their cooked-food counterparts.

Let's dive into it... Here are six things we believe are advantages!

We all know what "greens" are in general. For example, no one questions whether lettuce, kale, spinach, or chard are greens. But on the other hand, all of those items *are* also clearly green in color. With that in mind, what would you make of the following two questions I (Jim) recently pondered -- tagged as "reader questions" so they're easily found in the future by other equally inquisitive people ;-) -- that seem bizarre, but are really quite interesting?

1. Are non-green greens (e.g., purple kale) still considered greens

2. Are vegetables with green skins (e.g., cukes, zucchini) considered greens? (After all, they're green!)

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").