Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




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Jim here... A few months ago, I'd posted an article here on the topic of Cognitive Dissonance. This theme seems to crop up from time to time in questions people ask about the raw foods lifestyle. For example, one new raw fooder recently posted a question in a raw foods forum asking whether other raw foodies had reached a place in their lives at which things changed so much that they felt as though they were living a contradiction. Because this struck home for me, I'd like to reiterate my response, somewhat edited, below.

If you ve been a Pure Jeevan family member for a while, you know we don t always focus on food in regards to health. Health isn t only about the food you put into your body; it s about so much more. We are mental, spiritual, emotional, physical beings who thrive best when we have a balance in all those areas of our lives. Humans are, for the most part, social beings. If we lack something as vital as social interaction, we become out of balance. As young children, our primary social interaction is through direct contact with our parents and close family members. As we mature, almost all of us develop friendships with individuals outside of our family s social circle. Friendship is essential in helping us maintain a healthy balanced life.

How we meet friends, and how we interact with them, has been changing over the years as online social media communities have been created. For those living a raw food lifestyle and using the Internet to connect with like-minded others, you have no doubt realized there is a strong and growing virtual raw food community online. It s a large tribe, of sorts, where we are able to wander from website to website, meeting others and creating friendships together. (Be sure to join Pure Jeevan s Facebook page to connect with other Pure Jeevan family members.)

Thanks to everyone who has offered, so far, to help us out with our project (mentioned in yesterday's post). If anyone else thinks they'd like to help, we're looking for as many people as possible! We'll fill you in soon, just be sure to send us your email addresses if you haven't already done so. Thanks!

Here are more pictures of some of the foods we've been eating. Over the past year, we've pretty much been eating simple foods (except for the time I was preparing meals for the Raw Food Retreat). However, recently KDcat has been doing some extreme yo-yo eating between raw foods and packaged/unhealthy cooked foods. The back and forth has been causing her to experience a bit of a tummy upset. So, I've decided to make our meals a bit more exciting for her---so she'll possibly not feel so tempted by all of the colors and artificial flavors of the packaged "foods" she's been eating.

Talk about color...check out this salad I made earlier today:

Day 6: Today is the final day of placing extra focus on the feminine qualities attributed to Goddess Lakshmi. For me, going within, shining light on the things that aren't so clear, the things that I've been avoiding, or the things that have been completely invisible is something I've revisited off and on my entire life. It's something that I often recommend to friends and family, as well. It's what has allowed me to continually improve my life (both physically, emotionally, spiritually, and intellectually), and something I'll always consider vital.

The more we search within for answers, the more we'll learn about our true selves. The more we understand ourselves, the more authentic we become in our interactions with others. The more authentic we are with others, the more others can feel comfortable around us. The more others become comfortable around us, the more they can experience their own authentic selves. And the more others experience their true selves, the more we all wake up and truly begin living a life of beauty, grace, vibrancy, and love.

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

Jim here... We know a lot of people who exist on a high-raw lifestyle, and many others who aspire to eat a 100% live food diet. I don't believe there is an exact threshold that makes one a "raw foodist." That term is more or less just a general description you might use about yourself or anyone. Aside from the labels, though... If you want to talk about recommended levels of raw intake for optimal health, quite a number of web sites and health books seem to recommend shooting for around 80% of one's intake to be raw, with a careful eye on the other 20%. We certainly agree with that as a good starting goal, adjusting upward or downward as you gain feedback from your body.

Of course, most of the people who do follow a high-raw diet are usually by definition highly health-conscious about any non-raw foods they eat. I've yet to meet, for example, a raw foodist who occasionally eats Burger King Double-Whoppers ?(although, I'm sure that seemingly odd combination must exist somewhere).

There's SO much to celebrate lately! Check it out:

Our dear friend Robin (aka Rawbin) celebrates her birthday today. We created a fun video for Rawbin, who has the ability to make anyone laugh! Rawbin blogs here and you can read her "My Raw Story" installment here.She's also the east coast Raw Spirit Festival representative. (RSF east happens August 29-30, 2009 in Maryland. More info here.)

Day 9: It's the final day of Navratri, often the largest day of celebration. On this day in India new businesses are started, children begin their formal education if they are at the right age, and past regrets (and many times debts) are left behind. It's a new beginning, fresh start, and is celebrated as such. Today, Pure Jeevan is celebrating in a big way, too!

Yesterday, Jim handed in his resignation where he works. He was closing old books, imagining new ones, and today markes his first step of his new life. He gave the office one month's notice, after which he'll be here in Portland. Our new life has officially begun!

Here's an update from Wendi. I think this can be considered, with 99% confidence, the big announcement:

Of course, there's that 1% chance that something unexpected will happen. But, Portland feels right. It always has for us; we nearly moved there in the late 1990s. We had books on Portland back then, and I was buying their newspaper each week to hunt for jobs. It just never panned out, though. I suppose we were meant to live in Pittsburgh for a spell. It would be easy for me to list many reasons why Pittsburgh served a purpose for us. But, yeah, I think we're Portlanders at heart. So much about that city resonates with us. It'll be a homecoming, for sure! I want to reiterate a few things that I'd written in comments recently, slightly clarified in places.

Every day I receive countless emails filled with questions about the raw food diet, my own success with reducing nearly 100 pounds and regaining health, and pleas for help by many who feel like they've hit bottom and there's no way up. Some emails have me in tears, because I can completely relate to what many of you are going through. I feel your pain, frustration, desperation.

One thing I've always been good at is listening, truly listening to what others are saying (and being an empath allows me to know what some are saying, even when they many times aren't verbalizing it). Another thing I've always been good at is intuitively knowing how to help others who are asking for advice. Jim used to joke that he wanted me to go into business running an advice column because ever since he's known me, I've been the person everyone comes to for help and advice. So, when I receive so many emails asking for help, it feels natural for me to reach out and connect with those needing help. It's what I do best well, that and spreading love!

Jim here...As vegans and vegetarians, we're familiar with what we believe is quite a lot of misinformation regarding our lifestyle. However, we've done the research and, for example, know how we get our protein (always a concern received from others), know the stats on B12 deficiency (another concern often cited by mainstreamers), and know our answers to other issues such as where we get our minerals from and whether we consume processed foods and sugars. Bucking the mainstream conventional wisdom emergent from within a world dominated by the Standard American Diet, we live defiantly as healthy examples of our chosen path. But, is there any wiggle room as far as what is and isn't healthy (for us, and for everyone)? What about some of the things that everyone "knows" is bad for you? With questions like those in mind, here's something unusual -- a full post developed from a simple Facebook update. (You are friends with Wendi and me on Facebook, right ) Yesterday, I posted the following:

Think of something that you think is bad for you, and then go to Google & type in "benefits of [that thing]" and see if there is a web site that is promoting that thing. I just did this for "caffeine" and read some thought-provoking ideas (that might all be utter BS, but are interesting nonetheless).