Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




Sad Update: Our friend Michelle Pierson, interviewed here, passed away in July 2016 after a kayak accident in Hawaii.


We've spent the past three days focusing on the core subject of critical importance in the raw food lifestyle -- the FOOD! However, as most people will agree, it's also about so more than "just the food." Here at Pure Jeevan, we've always made a point to stress the holistic nature of our philosophy (mind, body, spirit, emotions), and we'll certainly continue to do that.

The Raw Spirit Festivals also do a magnificent job of illustrating this point. While they do offer *spectacular* raw foods and presentations centered around raw foods, you'll also find music, dancing, yoga, and other uplifting recreational activities all day long!

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As we'll show over the course of this week, the Raw Spirit Festival is about much more than just delicious, nutritious raw food. In fact, there's usually so many fun things taking place simultaneously while you're there that it's easy to forget about the foods completely!

I'd been there an entire day before realizing that there was a raw food court on site. (Mostly, I'd been dining on fruit I'd brought along and had stored in a cooler in my tent!). Thankfully, I did eventually discover the food court, and it was really something special. To call it a "food court" is almost demeaning, as that phrase brings to mind bland "mall food" restaurants that serve up mostly fast food fare. At the RSF, you're treated with many delicious options, which can make choosing a place to dine rather difficult!

Man must cease attributing his problems to his environment, and learn again to exercise his will - his personal responsibility. ~Albert Einstein.

Jim here with another wonderful edition of Weird Wednesday. Here's something I find a little weird about food (and, I apologize in advance if this comes off a little preachy).

See, I work in an office and sit rather close to the corporate kitchenette. Routinely, people bring in junk food to set out for everyone -- cookies, donuts, cakes, pastries, pies, candy bars, nut rolls, cheesecakes, summer sausages, cheese cubes, fondues, etc. The thought seems to be that, in putting these things out for everyone, you're showing you care for them.Offering large servings of concentrated fats and refined sugar is viewed as a favor, as an altruistic service for your fellow coworkers. But this odd fact isn't even the weird aspect of my post (although, now that I think of it, that is pretty weird).

Today we bring you the last of our personal video interviews conducted while at the Raw Spirit Festival (RSF East 2009). I'll have one other highlight reel to run next week, just to round out this series by showing some of the additional ambience there.

So, we've finally come to the "infamous Viktoras video"! I smiled as I wrote that because it was quite the topic of discussion around our camp site. You see, one of my fellow campers, BH, was with me as we interviewed Viktoras (she filmed the interview, in fact) -- and, well... let's just say he strayed a bit from the expected raw food subject matter. I was worried that poor BH would be scarred for life after witnessing the discussion, but she did seem to get a good laugh out of it, and I suppose she's fully old enough to attend an R-rated movie.

I received an email from one of our lovely Pure Jeevan family members. Joanne is subscribed to our mailings and she received the ice cream cake recipe I had created for Jim back in January. Well, take a look at what she did with the recipe! It's LOVEly!

Hi Wendi!

I took Jim's birthday cake recipe to the next level.

Jim here... Since many people have asked me how she liked the surprise gift, here's a quick, unedited video taken last Saturday on Wendi's birthday. We had gone to the park that evening to hang out and catch some fresh air. I took a few minutes to ask her about her day, and thought I'd share this with you.If I showed you the video of her receiving the gift that morning, I'm afraid all you'd see would be tears all around the dining room table. (We were all rather emotional about it.) So, take a look at this video for now. Wendi said that she wanted to write something here as well. So, that will no doubt be coming soon.

By the way, at the end of this video, Wendi mentions another video of a man we interviewed earlier that day on Wendi's birthday. I was going to edit some of that in, but we decided to run that video here on its own this Thursday because it addresses a question Wendi gets quite often. You'll love that video, as it's a great testament to the power of raw foods. For now, I hope you like the above vid (even though there's a fair amount of dog posterior that I should have edited out - LOL).

Hey everyone!? I hope you're doing well. We started out the week with a great video from Joe, Tracey, and Heather. I thought I'd stay with the video blog format for a while, as I've been capturing some outstanding stuff here in Chicago. (We're here until Thursday.)? Well, a few of the vids are "okay," but the bulk of them are absolutely amazing, so be sure to check in every day for these great Chicago vids. (BTW, I'll dub this series, "The Chicago Raw Food Scene," although partially misleadingly so, as the videos are not always *about* Chicago, per se. Rather, we shot all of the videos *in* Chicago. So, pardon the slightly misleading banner graphic.)

Every week I introduce you to some companies or individuals I think may be interesting to you. This time, I want to intoduce you to some handy calculators that will help you monitor your daily intake of nutrients.

Take the time to meet...

Okay, so here's a recipe that may make you raise an eyebrow. "Baked " "Rice " Well, it's not really baked and there isn't really rice in it, but it tastes like a baked rice and veggies dish! I created this one day by mistake and we all loved it.

Baked Rice and Veggies

2 cups pureed sunflower seeds

At a recent raw food meetup, I was surprised that so many raw foodies aren't aware of the raw almond controversy. Maybe most of our Pure Jeevan family members aren't aware of the fact that most almonds are not raw. It's sad, but very true. In 2006 a mandatory almond pasteurization ruling was created. The rule was passed sometime in 2007, I believe, and since then it's been near impossible to purchase truly raw almonds. Maybe pasteurized almonds don't seem like a big deal to most people.

Raw almonds are alive, yet dormant until they are soaked. Once soaked (or moistened in the springtime rains when outdoors), they sprout to begin growing into almond trees. Once soaked and sprouted, the nutritional content of the nuts change significantly. They are alive and filled with protein and so much more!

In this video, Wendi talks with Leela Mata, spiritual leader of the Peaceful Valley Ashram, about her experiences with the raw food diet and a bit about a cob oven structure that was built on the ashram property. This is part 2 of a 5-part series featuring Peaceful Valley Ashram.