Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




In this video, Wendi talks with Leela Mata, spiritual leader of the Peaceful Valley Ashram, about her experiences with the raw food diet and a bit about a cob oven structure that was built on the ashram property. This is part 2 of a 5-part series featuring Peaceful Valley Ashram.

It turns out that planning a 40-day/40-night cross-country trip is a LOT of work! (Who knew ??!) Wendi and I seem to be spending every waking moment planning this thing, which may explain why we've missed a day or two's posts here on Pure Jeevan. But, we're gearing up for something absolutely amazing -- and it all starts next week!? So, if there is a quiet day or two this week, just keep in mind that the rawsome content is going to be absolutely insane here starting late next week and continuing through March into early April!

Today, we wanted to extend a huge thanks to Jeff and Helen Rose, owners of Natural Zing, for offering to sponsor the snack portion of Wendi and KDcat's trip. Jeff and Helen understand that, being a raw foodie, it can be a little tough to be on the road for such a long time. Sure, Wendi and KDcat will probably be snacking on a lot of fresh fruit, but it's also nice to have some packaged raw goodies as well while you're traveling. So, Wendi and KDcat will be loading up on some of their favorites -- botija olives, Love Force breads, Gopal's power wraps, some nut butters, some raw chocolates, and more. So, in thanking Natural Zing, we'll be running banners and so forth along with our content during Pure Jeevan's trip.

Here's part two of Wendi's travelogue from Sedona:

After leaving ChocolaTree Cafe, and interviewing the lovely Kelly, we went to the famous Sedona Airport vortex spot, but there was no parking, so we drove to the top of the rock/mountain and there was a farmer's market going on. We took a quick video of what was happening up there, to share on the blog. There was a cool musician playing: Vighas Kendzia, who plays piano, native flutes, sax, and more. He's from musicfromthegarden.com and I told him he'd be on our site. So, if you made it here to check out the video, welcome, Vighas! :-)


From there, we headed out to find a vortex spot that Kelly described. I'm not sure if we found the exact spot, but we really enjoyed the place we found. We ate our lunch there and it was DELICIOUS! The water, the trees, the large boulders, the fresh air...it was a very special place. We then drove to one of the more well-known hiking/vortex spots: Bell Rock.The hike in is a bit over a mile, then there is the climbing (which isn't really recommended by the park officials, but it's absolutely necessary to fully experience Sedona!). I gave KDcat some space to explore the area a bit on her own, as this was a very special time for me a few years ago. There is a certain energy and cleansing that happens when visiting Sedona. If any of you are going through changes in your lives, or feel like there is a shift that needs to happen, I highly recommend visiting Sedona for a few days. KDcat felt some powerful personal healing, which didn't surprise me at all. It's a place I'd love to visit every few years, or so, as it definitely holds some sort of healing energy. Maybe it's just the views, or the peacefulness of being away from everything. Whatever it is, I highly recommend visiting Sedona and climbing around on the rocks!



Some of you know about my love of Sedona, AZ, especially those who were following the Pure Jeevan blog a few years ago. It was a visit to Sedona in 2008, for a Raw Spirit Festival, that my life dramatically changed once again. This time it wasn't the food that was healing me, but it was related to the raw food lifestyle. I felt healed on many levels while there in Sedona, surrounded by the beautiful red rocks, cool and sandy earth beneath my bare feet in contrast to the warm sun on my skin, and embraced by a vibrant, loving community of like-minded individuals.
There's a certain magic to Sedona, if you believe in such things (well, I suppose it's there even if you don't believe). ;-) ?For me, I believe that we can many times find scientific reasons to explain much of the magic in this beautiful world, but that doesn't have to diminsh the experiences we have. Sedona is known for its powerful vortex energy, which has a way of stirring up our own energy systems and bringing about healing, balance, awakenings, etc. ?Is this energy measurable through science, or is it more metaphysical in nature? I don't know and to be honest, it doesn't matter to me. There were life-altering changes that took place while I was in Sedona in 2008 which rippled out beyond me and touched the lives of those very close to me, as well.

Here's a quick video of a Sedona Farmer's Market and a clip of KDcat and I at an area we claimed to be flowing with vortex energy, even though it wasn't necessarily one of the more touristy vortex destinations.

Ever since developing a personal conviction a few years ago that following a raw vegan existence was the best lifestyle for me, I've lived somewhat in conflict with the day-to-day corporate business environment in which I make my living at the moment. As we've directly stated many, many times, we're in the process of changing all of that. But, making such a huge change takes a long time because careers are in many ways very anchoring. We may write more about that process because it's true that going raw (or, really, adopting any kind of diet outside of what most other people eat) can lead to significant changes in your life. Between Wendi and me, I think we've gone through pretty much all of them, and there's certainly value and relevance in sharing most of those things here. Today, though, I thought I'd share what I call my "$75 Salad Story."

In the business world, "networking" is among the more prevalent activities anyone does. It's pretty much always going to involve food , right? It's always a breakfast briefing, meeting a client over lunch, or attending a dinner party (complete with a cocktail hour). ?The deck is more or less stacked against you at these things because, let's face it, they're usually set up to provide what most people perceive as a pleasant experience. And, quite often, that means a certain degree of culinary decadence / indulgence -- invariably at venues that have never heard of raw chocolate or raw apple pie (which, to me, is 10x more appealing and exciting than the ubiquitous "chocolate fountain").

Since our child was exposed to a large variety of vegetables and fruits at a young age, she has always enjoyed consuming them in myriad ways. When children's exposure to fruits and veggies has been limited, however, they don't always like consuming things that are so different from what they've grown accustomed to eating (and this many times carries into adulthood).

It's vital that children be exposed to a variety of foods, as often as possible, while growing up. For the vast majority of children, however, that has not been the case. Packaged, processed, and fast foods are a standard part of our society; we don't think twice about serving such foods to our children. Everyone is doing it, it's affordable and convenient, and they like it!

Yesterday was a ton of fun, wasn't it? Sam loves all of the comments, so if you haven't viewed her video, please do -- and let her know how much you enjoyed it!? For today, we just wanted to announce the addition of a permanent new button along the right sidebar of our blog. As you can see, it links to this post from a few weeks back when we first announced a call for guest raw chefs. There, you'll find the details on hosting a segment of Makin' It Monday, just like Sam did.

By the way, just last week, we passed a noteworthy milestone that we didn't mention -- our 500th blog post here at Pure Jeevan. That's a lot of raw foods coverage, right ! Well, we're really still getting started when it comes to the level of information and inspiration we're planning for Pure Jeevan -- so it's great to add new features like this now, as we're able to. Of course, once our home sells and we're finally able to move on to the next phase of our lives, we envision Pure Jeevan exploding with more content than ever before. What fun it'll be to be able to devote ourselves full-time to spreading the word about raw foods!

Original Comments

Below, we have included the original comments from this blog post. Additional comments may be made via Facebook, below.

Jim here... It's not often that we're able to recommend a movie that's perfectly relevant to the raw food lifestyle. But, if you're a raw vegan and haven't seen The Curious Case of Benjamin Button, we highly recommend this film. Not only is it wonderful, but it's also, for much of the film, a nice metaphor for living the raw foods lifestyle.

Jim's mother, JoAnn, LOVES pasta. I'm sure many of you can relate to that---pasta is a big part of the cooked diet and just about everyone loves it. When going raw, many individuals say they just can't do it because they miss pasta too much. Well, that's no longer a problem. There is a raw way to make pasta and you are going to love it if you haven't experienced it, yet!

As a gift for Mother's Day, we sent a pasta-making tool to JoAnn along with a pasta sauce recipe we created for her (see the Paradisio Pasta Pomodoro entry). To make it easier for her to learn how to create pasta, and to answer some of the emails we've been receiving about the device we used to make the pasta, we have put together a two-part video showing how to make delicious, beautiful raw pastas! You'll learn how to use two different pasta-making devices, as well as how to use a simple vegetable peeler to create delicious noodles!

To help keep all of you inspired, we ve asked some remarkable individuals to share their raw food stories with you. Enjoy! (Today's "My Raw Story" is also a special installment for our Diabetes Awareness Week!)

Today we'd like to introduce you to one of the sweetest, most creative, and passionate raw foodists we know. She's petite, pretty, pleasant, powerful! She continually shares her knowledge about the raw food lifestyle with others and educates many individuals about our human rights when it comes to the foods we grow and consume. She's up on the latest regulatory activities relating to health and diet issues going on within the US government, and speaks out when our rights are in jeopardy of being taken away.

Take the Time to Meet... Rhio!

Today I answer the second part of a letter Jim received from a Pure Jeevan member who was seeking advice about her daughter who has decided to become a vegetarian. Rather than quote parts of her letter, I'll summarize the questions (because they are general questions that we hear a lot and our answers are given for everyone, not just the individual who sent the most recent letter).

1) I don't have a lot of money for all the produce and kitchen appliances, so how can I eat a healthy diet

2) I live with others who don't eat the same diet, so how can I possibly make this work