Know Any Literary Animal Lovers?

Hi there PureJeevan readers! We wanted to let you know that Jim's new novel CHROO is available on Amazon. It's a crazy adventure involving a billionaire heiress, her Chihuahua BFF ("Chroo") and a host of human and animal characters. Find out more on Amazon! Here are some links:




We at Pure Jeevan are making MAJOR life changes!

Did you think our lives solely revolved around raw foods---that once we went raw, there were no more major life changes to be experienced? Well, maybe it's true that our lives do, in a way, revolve around raw foods---they give us the health and vitality necessary for living a truly vibrant life! However, we are each (Jim, KDcat, and Wendi) unique and interested in many different things. Somehow, we pull all of our differences together and stand united as a loving family. It will be together, as a family, that we embark on an amazing MAJOR life change.

A few of you may already know what I'm talking about, but the rest of you are about to find out all about it, too! You may have noticed that we've temporarily discontinued many of our raw food services---for those of you who have written to ask for help, I am still responding to your emails. If I can't help you at this time, I'll do everything I can to assist you in finding the help you need. This was a necessary part of preparing for the change that is about to take place. In addition to cutting back on our services, we may not always be consistent here with our blog postings, and our email responses may not be very timely (as some of you may have already noticed). We will answer your emails, however, so please don't stop sending them to us. Hearing from all of you makes my heart fill with love and happiness!

Jim here with another installment of Weird Wednesday...

Throughout the year, I go through various phases of fruit preferences. Right now, it's citrus. I eat probably four large grapefruits per day (dark reds). The darker the red the better, IMHO. I can get quite disappointed when the grapefruits are listed as "ruby red" but turn out to be just regular pink ones. I've noticed that the ones I like the most have an orangish tint to them, as though they've been left to ripen on the bush a little too long. Also, the best ones I've had this year have been from Texas. So, find yourself some burnt-looking Texan grapefruits & enjoy the blood-red bitter-sweetness!

I received an email from one of our lovely Pure Jeevan family members. Joanne is subscribed to our mailings and she received the ice cream cake recipe I had created for Jim back in January. Well, take a look at what she did with the recipe! It's LOVEly!

Hi Wendi!

I took Jim's birthday cake recipe to the next level.

Jim here... Recently, a commenter on this blog, Lannette, mentioned being a cardiac rehab nurse. For some reason, reading this set my wheels spinning in various directions, among them onto the topic of meat consumption in the world. To begin, I'd like to recap something I'd said in response to her:

... it *astounds* me how people joke about heart health where I work. People around here routinely return from medical exams and actually adopt rather mischievous grins when they reveal how high their bad cholesterol levels are. It's like they're saying, "I know meat and dairy are bad for me, but I'm going to keep on eating it anyway. Isn't that funny ??!!!" Ummm, no. It's sad. They laugh it off as though there could be no possible future reckoning for them. It's reminiscent, IMHO, of Dr. Viktor Frankl's book "Man's Search for Meaning," in which he describes a psychological phenomenon he termed the "delusion of reprieve." For anyone unfamiliar w/ that, the term describes the phenomenon via which those faced with certain death (or near certain death) mentally construct some way out of it. They are deluded into believing that they'll have a reprieve from the inevitable. So, it's exactly the same to me -- these people see the heart attacks coming. They simply refuse to do anything about it, refuse to change their habits, deny what their blood work says to them. Why? Because they think "I'll be okay. Sure, this leads to heart disease in most people, but not in *me* because I'm a strong guy, I'm macho, I'm not as fat as some other person here, etc." Mostly, it's the meat, I think. It's got a powerful hold on our society...

So, today I wanted to write a little bit on the topic of meat consumption. This is an enormous issue, in my opinion. If you're reading this, it likely means you're already at least a vegetarian, so I do not need to quote you any saddening statistics on the horrors of the meat industry. In fact, before writing this, I decided to visit the PETA web site quickly in order to glean a few slaughterhouse facts. But, in no time, I became markedly depressed, so I'll largely avoid focusing on specific negative imagery here.

When we were heading out of town, I said that this trip might be a bit difficult on Jim because it's his first time being exposed to our friend Mamta's Indian food while he's 100% raw. I created some rich, delicious dishes to keep him satisfied, so that the temptation wouldn't overpower him. I expected no problems for myself, since I've been raw for more than three years and have been exposed to this temptation before without any problems.

Well, guess what? The cravings are here! You see, Mamta is THE BEST Indian food chef EVER. We've eaten literally thousands of Indian meals over the years, and even enjoyed it while touring India for nearly a month in the 1990s, but nothing has ever compared to Mamta's skill at creating the most delicious food on the planet. As usual, she sent home lots of food when we left this weekend -- this time all for KDcat, who is so very happy she's not eating 100% raw foods. I don't even know how many different dishes came home with us, but their aroma has been extremely tempting.

Over the weekend, we attended a fairy festival in Eugene, OR, called Faerieworlds . ?It was great fun -- loads and loads of interesting shops, festival-goers in costumes ranging in complexity from simple fairy ears to full-on ensembles, and some spectacular tribal bands on the main stage all day long.

What was unexpected, though, was seeing not just one (which, alone, would have been impressive), but *two* food carts dedicated to raw foods. ?The first was called Luminescent Foods:

We at Pure Jeevan enjoy eating salads. Each of us has our own way of dressing our individual salads, but we all thoroughly enjoy very large bowls of them at least once a day.In the past, salads were those "diet" meals that I'd consume when I was trying to lose weight. I'd sit at the table staring at my small plate of greens, feeling like I was missing out on the "great" food everyone around me was eating. I'd feel hungry after my meal and extremely unsatisfied.

Here's an impromptu interview with Matt Miller, the gourmet raw foods chef from Maggie's Mercantile, a vegan/raw restaurant in Pittsburgh, PA. We met Matt @ a recent Raw Foods Meetup here in Pittsburgh. In the video, we discuss Matt's famously addictive raw blue corn chips -- deemed by yours truly as the "holy grail" of raw foods. Below, I'll go over the ingredients, etc.

Here's a video demonstrating a technique for making super-fast, vibrantly beautiful, tasty salads! If you frequently find yourself in a rush, but also want a healthy meal, definitely check out this mandoline technique. (Further commentary below, after the video...)

We have something special for today s Makin? It Monday! Remember Terilynn, the brilliant chef behind The Daily Raw Caf , whom we introduced you to not long ago? Well, this weekend she posted a recipe challenge open to anyone willing to participate. We here at Pure Jeevan are always up for an adventure, so thanks for the challenge, Terilynn!

The rules were simple: Use the list of possible ingredients, create a raw vegan food dish, and send pictures and information about your dish to The Daily Raw Caf . Here s the list for the challenge, with the items we didn t have available crossed out:

For today's installment of Makin' It Monday, we wanted to share something that we've been making a lot of lately. It's so simple, yet so delicious and refreshing. Here's the recipe:

  • 2 cucumbers
  • 3 large stalks of celery
  • 1 handful of cilantro

That's all!? You might finish with a pinch of your favorite salt (optional).? Also, since the cucumber is an extremely water-heavy veggie, I would advise you to run it through the juicer several times. Here's what I do: